Portfolio Jobs

As a Demand Generation Manager in NOLA/SOLA or BRAZIL, you will be responsible for planning and executing integrated marketing campaigns that drive awareness, engagement, and pipeline growth across NOLA (Northern Latin America), and SOLA (Southern Latin America) and BRAZIL.

You’ll work in close partnership with the Global Demand Generation team, external agencies, and regional Sales teams to bring Simetrik’s narrative to life in the region.

This role is strategic and executional, requiring you to own the campaign lifecycle end-to-end—from ideation and localization to cross-functional coordination, deployment, and reporting.

** We are seeking two professionals—one focused on NOLA/SOLA and the other on Brazil **

Responsibilities:

Integrated Campaign Execution:

• Build and coordinate multi-touch campaigns across channels including:
  • Paid media (SEM, GEO, display, social)
  • ABM programs
  • SEO/digital acquisition
  • Webinars and virtual events
• Partner with the Global Demand Generation team to execute and report on campaign performance.
• Coordinate with Sales on outbound plays (e.g., cold sequences), ensuring account alignment and follow-up strategy.

Cross-functional Collaboration:

• Coordinate campaign strategy and execution across stakeholders:
  • LATAM Marketing team (DGM): lead planning, account alignment, and oversee campaign results.
  • Global Demand Gen: collaborate on execution and reporting.
  • Agencies: manage creative, paid, and digital execution for events and brand campaigns.
• Partner with Revenue Operations, Product Marketing, Enablement, and Sales to ensure campaigns align with business goals and sales priorities.
  

Localization & Messaging:

• Work with the Marketing Director of Latam and CMO to localize content, messaging, and campaign assets to resonate with both Portuguese- and Spanish-speaking audiences.
• Work with Product Marketing to develop and pitch regionally relevant narratives while aligning with Simetrik’s global positioning.
• Ensure readiness of localized materials including landing pages, case studies, decks, and playbooks.

Event & Presentation Campaigns:

• Own regional marketing for events (digital and in-person), from planning to execution and results tracking
• Collaborate with agencies and Director of Marketing on major presentation campaigns to enhance brand presence and leadership in the LATAM fintech ecosystem.

Minimum Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5+ years of experience in B2B demand generation, digital marketing, or integrated campaign management, preferably in SaaS or fintech.
• Proven experience running multi-channel campaigns (paid media, ABM, SEO, events) across multiple markets.
• Strong understanding of the LATAM market, with experience adapting messaging for Portuguese (for Brazil) and Spanish-speaking audiences.
• Fluency in English and at least one of Portuguese or Spanish (both preferred).
• Strong project management skills, with the ability to manage multiple initiatives simultaneously and meet deadlines.
• Data-driven mindset with experience in marketing analytics, campaign tracking, and ROI reporting.
• Proficiency with marketing automation tools (e.g., HubSpot, Marketo, Pardot), CRM systems (e.g., Salesforce), and digital advertising platforms.
• Excellent communication and collaboration skills, with experience working cross-functionally and with external agencies.

Benefits:

• Well-funded and proven startup with large ambitions and competitive salaries.
• Entrepreneurial culture where pushing limits, creating and collaborating is everyday business.
• Open communication with management and company leadership.
• Small, dynamic teams = massive impact.
• 500USD a year for you to invest in learning.

Simetrik considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor.

I authorize Simetrik to be the data controller and, as such, it may collect, store and use for the purposes of my possible hiring, under the conditions described in this document. I also give my consent to Simetrik to treat my personal data information in accordance with the Personal Data Treatment Policy available at https://simetrik.com/, which was made known to me before collecting my personal data.

Join a team of incredibly talented people that build things, are free to create, and love collaborating!