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Market Intelligence Analyst

Simetrik

Simetrik

IT
Posted on Friday, April 26, 2024

About the role

We are seeking a Market Intelligence Analyst in Brazil. This role within the marketing team will be responsible for integrating the most updated knowledge of Simetrik’s solution with the current needs and pains of our potential clients. From this analysis the Market Intelligence team will generate useful insights which will be used by the Demand Generation and Sales teams to improve the first contacts with our potential clients and create more effective marketing and sales assets, collaterals and discussions.

Minimum qualifications

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Proven experience in market research, prospecting, or related analytical roles within a B2B environment.
  • Proficiency in utilizing market research tools, CRM systems, and data analytics platforms.
  • Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
  • Excellent communication and presentation abilities, with a knack for storytelling and visualizing data.
  • Detail-oriented mindset with a passion for continuous learning and innovation.
  • Ability to thrive in a fast-paced, collaborative environment while managing multiple priorities effectively.

Preferred qualifications

  • Startup experience is a huge plus.

    Responsibilities

    Prospecting of B2B Accounts

    • Utilize various research methods and tools to identify potential B2B accounts aligned with our target market.
    • Conduct thorough analysis to assess the viability and potential of identified prospects.

    Buyer Persona Development

    • Collaborate with cross-functional teams to gather insights and data on target audience segments.
    • Translate collected data into detailed buyer personas reflecting the characteristics, needs, and preferences of our target customers.

    Buyer Journey Mapping

    • Analyze the purchasing process of B2B buyers to understand their decision-making journey.
    • Create comprehensive buyer journey maps outlining key touchpoints and interactions across various channels.

    Market Intelligence Generation

    • Continuously monitor market trends, competitor activities, and industry developments.
    • Synthesize gathered intelligence to provide actionable insights for marketing strategies and campaigns.

    Data Analysis and Reporting

    • Conduct in-depth data analysis to extract meaningful patterns and trends.
    • Prepare reports and presentations to communicate findings and recommendations to stakeholders.

    Collaboration and Support:

    • Work closely with content marketing, sales, and product teams to align prospecting efforts with overall business objectives.
    • Provide support in the development and execution of demand generation campaigns.

    Benefits

    • Well-funded and proven startup with large ambitions and competitive salaries.
    • Uncapped commissions.
    • Entrepreneurial culture where pushing limits, creating and collaborating is everyday business.
    • Open communication with management and company leadership.
    • Small, dynamic teams = massive impact.
    • 100% Remote Work (You choose where to work from).
    • 500USD a year for you to invest in learning.
    • 2 Family days.
    • 5 sick days fully covered for you to rest and recover without impacting your income.
    • 1 full day for you to celebrate your birthday.
    • 60% discount in Colsanitas Pre-Paid Medicine for you and everyone around you (Colombia Only) .

    Simetrik considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor. Everyone is welcome!

    I authorize Simetrik to be the data controller and, as such, it may collect, store and use for the purposes of my possible hiring, under the conditions described in this document. I also give my consent to Simetrik to treat my personal data information in accordance with the Personal Data Treatment Policy available at https://simetrik.com/, which was made known to me before collecting my personal data.

    Join a team of incredibly talented people that build things, are free to create and love collaborating!

    Now, we are a Series B Company. Let’s build the future!